Tag: Advertising

Driving Awareness with Vehicle Advertising


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Driving Awareness with Vehicle Advertising

You can easily get free advertising exposure with your vehicles, but being clever with it will get you even more attention.

Driving around town can be one of your best forms of advertising. Consider the experience of Jeff Whiting of Help! Wizards, a Columbus, Ohio, computer consulting firm that makes house calls. In 1999, the company bought its first vehicle. Instead of going with a white van as originally planned, it bought something that would attract more attention. A bright yellow Volkswagen Beetle. The “Help! Wizards” logo is boldly blazoned on both sides of the Bug and their trademark “!” is on the

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